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      <image:title>,How much yarn do I need for....?&apos; / ,Hoeveel garen heb ik nodig voor...?&quot;</image:title>
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    <loc>https://www.ja-wol.com/blogs/news/ja-wol-breisters-breien-voor-buideldieren</loc>
    <lastmod>2020-02-19T16:57:42+01:00</lastmod>
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      <image:title>Ja, Wol-breisters breien voor buideldieren</image:title>
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    <loc>https://www.ja-wol.com/blogs/news/my-knitting-socks</loc>
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      <image:title>F.O.K.S., my knitting SOCKS!</image:title>
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  <url>
    <loc>https://www.ja-wol.com/blogs/news/rally-driving-and-wool-buying-on-navigating-and-choices</loc>
    <lastmod>2020-02-19T16:54:06+01:00</lastmod>
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      <image:title>RALLY DRIVING AND WOOL BUYING (on navigating and choices)</image:title>
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  <url>
    <loc>https://www.ja-wol.com/blogs/news/ja-wol-nee-katoen</loc>
    <lastmod>2020-02-26T16:53:58+01:00</lastmod>
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      <image:title>Ja, Wol / Nee, Katoen</image:title>
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  <url>
    <loc>https://www.ja-wol.com/blogs/news/ja-wol-sluit-voorlopig-winkel-webwinkel-blijft-open</loc>
    <lastmod>2020-03-12T15:40:59+01:00</lastmod>
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      <image:title>Ja, Wol sluit voorlopig winkel, webwinkel blijft open</image:title>
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  <url>
    <loc>https://www.ja-wol.com/blogs/news/support-your-favorite-businessessupport-your-favorite-local-businesses-during-covid-19</loc>
    <lastmod>2020-07-14T21:24:34+02:00</lastmod>
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      <image:title>SUPPORT YOUR FAVORITE BUSINESSES</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/strawberry-fields</loc>
    <lastmod>2020-07-14T21:24:15+02:00</lastmod>
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      <image:title>Strawberry Fields</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/the-log-cabin-knitting-for-comfort</loc>
    <lastmod>2020-07-14T21:23:53+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/2.png?v=1594754633</image:loc>
      <image:title>The Log Cabin - knitting for comfort</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/the-stash</loc>
    <lastmod>2020-07-14T21:23:19+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1.png?v=1594754599</image:loc>
      <image:title>THE STASH</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e1-introducing-a-smaller-life</loc>
    <lastmod>2022-09-05T16:50:00+02:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/a_smaller_life_podcast_LOGO.png?v=1601397080</image:loc>
      <image:title>#0 - Introducing &apos;A Smaller life&apos;</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e2</loc>
    <lastmod>2022-09-05T16:49:24+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/4_b1b03452-3f6d-4372-a28f-8174a71f594b.png?v=1602679768</image:loc>
      <image:title>#2 - Linda de Ruiter - The Slow Wardrobe pt1</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e3</loc>
    <lastmod>2022-09-05T16:48:54+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/5.png?v=1602679600</image:loc>
      <image:title>#3 - Linda de Ruiter - The Slow Wardrobe pt2</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e4</loc>
    <lastmod>2022-09-05T16:58:29+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/20.png?v=1662389879</image:loc>
      <image:title>#4 - Charlotte Kan - Fashion Designer/ Textile craft teacher</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e5</loc>
    <lastmod>2022-09-05T16:59:14+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/3_3f0550d8-3f60-407f-beff-23cf339f9de8.png?v=1602681236</image:loc>
      <image:title>#5 - Gina Rockenwagner - Softhaus</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e6</loc>
    <lastmod>2022-09-05T16:59:57+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_b52358a6-9305-4baa-a0a1-d8edc7f1b370.png?v=1602680683</image:loc>
      <image:title>#6 - Lia Weitzel - Educator and friend of Ja, Wol</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e7</loc>
    <lastmod>2022-09-05T17:02:55+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/7.png?v=1602680484</image:loc>
      <image:title>#8 - Manja &amp; Sophie - Lumalano</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e8</loc>
    <lastmod>2022-09-05T17:02:07+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/2_5cc0f0e7-b549-4818-ac4d-8992112da055.png?v=1602680028</image:loc>
      <image:title>#7 - Nadja Cereghetti - scientist, podcaster, organising expert</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/s1-e2-the-why</loc>
    <lastmod>2022-09-05T16:53:04+02:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/6.png?v=1602679912</image:loc>
      <image:title>#1 - The Why?</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/choose-woman-choose</loc>
    <lastmod>2020-11-12T10:34:23+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/blog_banners-2.png?v=1605111550</image:loc>
      <image:title>CHOOSE WOMAN, CHOOSE!!</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/9</loc>
    <lastmod>2022-09-05T17:03:32+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/guest_podcast_art-2.png?v=1610625364</image:loc>
      <image:title>#9 - Anna Bauer - (Textile artist) on Hönsestrikk</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/10-sophia-smeekens-studio-escargot</loc>
    <lastmod>2022-09-05T17:04:44+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/guest_podcast_art.png?v=1611762785</image:loc>
      <image:title>#10 - Sophia Smeekens - Studio Escargot</image:title>
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  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/11-wieteke-opmeer-on-why</loc>
    <lastmod>2022-09-22T19:04:08+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/guest_podcast_art_8b24e47b-68e3-4d49-a196-2f45c31f493f.png?v=1612977666</image:loc>
      <image:title>#11 - Wieteke Opmeer on why she stopped selling her most popular products</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/12</loc>
    <lastmod>2022-09-22T19:04:16+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/7_6cb44fe5-a430-4ad3-ba89-f57caa8d756d.png?v=1614187983</image:loc>
      <image:title>#12 - Bregje Verhoef @ Studio Spintol on the process &amp; pricing in woodworking</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/13</loc>
    <lastmod>2022-05-31T16:36:24+02:00</lastmod>
    <changefreq>weekly</changefreq>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/14</loc>
    <lastmod>2022-09-22T19:04:31+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/guest_podcast_art-2_28707c9d-6539-4ec5-8dcb-8ba5515a3094.png?v=1616580854</image:loc>
      <image:title>#14 - Jonna van &apos;t Hof on how to calculate fair prices for your work</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/15</loc>
    <lastmod>2022-09-22T19:05:20+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/guest_podcast_art-3.png?v=1617807849</image:loc>
      <image:title>#15 - Saskia Maas @ Ovis et Cetera talks about why she consciously chose the acid dye process for her yarns</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/16</loc>
    <lastmod>2022-09-22T19:05:29+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/14.png?v=1618994797</image:loc>
      <image:title>#16 - Monique Boonstra @ Kantwerk on how she gets paid the right price for her knitted lace designs</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/17</loc>
    <lastmod>2022-09-22T19:05:38+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/14_6b3159f8-29e8-4bfa-91de-9a7850f60a49.png?v=1620213278</image:loc>
      <image:title>#17 - Cinthia Vallet @fromcinthia - on designing &amp; selling smart and soulful knit animal patterns</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/18</loc>
    <lastmod>2022-09-22T19:05:54+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Kopie_van_guest_podcast_art.png?v=1622036840</image:loc>
      <image:title>#18 - Mary Jane Mucklestone - on Fair Isle Knitting and knit and travel</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/19</loc>
    <lastmod>2022-09-22T19:06:05+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Kopie_van_guest_podcast_art-2.png?v=1622651255</image:loc>
      <image:title>#19 - Floor, Tama en Maaike talk about their experience as a member of the Conscious Knitting Club</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/20</loc>
    <lastmod>2022-09-22T19:06:13+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/17.png?v=1623862225</image:loc>
      <image:title>#20 - Julia (Jules) Billings @ Woollenflower on natural yarn dyeing and sustaining your business</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/taking-time-off-as-a-radical-act</loc>
    <lastmod>2022-05-23T15:29:51+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-126.jpg?v=1627483787</image:loc>
      <image:title>Taking time off as a radical act</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/21-tom-of-holland-on-his-career-in-visible-mending</loc>
    <lastmod>2022-09-22T19:06:25+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/4_fcc16595-e149-4665-b797-582e3d483d19.png?v=1636036208</image:loc>
      <image:title>#21 - Tom of Holland on his career in visible mending</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/guest-on-something</loc>
    <lastmod>2022-09-22T19:06:35+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_1.png?v=1637245511</image:loc>
      <image:title>#22 - &apos;Hart op de Tong&apos; deel 1. - Greenwashing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/23-clara-parkes-on-all-things-wool-industry-community</loc>
    <lastmod>2022-09-22T19:06:55+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong-3.png?v=1638373361</image:loc>
      <image:title>#23 - Clara Parkes on all things wool industry &amp; community</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/24-hart-op-de-tong-pt-2-minder-kopen</loc>
    <lastmod>2022-09-22T19:07:04+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_1_15174d5e-58be-4a72-b7b7-516c1795c9fa.png?v=1639657959</image:loc>
      <image:title>#24 &apos;Hart op de Tong&apos; pt.2 - Minder Kopen</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/maintaining-a-sustainable-lifestyle-is-that-hard</loc>
    <lastmod>2021-12-24T08:49:17+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/IMG_0614.jpg?v=1640265519</image:loc>
      <image:title>Maintaining a sustainable lifestyle is that hard?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/25-grace-whowell-of-beyond-measure-on-lasting-and-beautiful-tools</loc>
    <lastmod>2022-09-22T19:07:19+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_2.png?v=1640877194</image:loc>
      <image:title>#25 - Grace Whowell of Beyond Measure on lasting and beautiful tools</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/26-hart-op-de-tong-pt-3-waar-zijn-de-wolwinkels</loc>
    <lastmod>2022-09-22T19:07:28+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_1_db7c7f73-af13-4b49-adbe-88bdfe840448.png?v=1642093576</image:loc>
      <image:title>#26 - &apos;Hart op de Tong&apos; pt.3 - Waar zijn de wolwinkels? Zijn we verwend?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/27-10-tips-to-make-time-to-make-with-freebie</loc>
    <lastmod>2022-09-22T19:07:38+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong.png?v=1643294278</image:loc>
      <image:title># 27 - 10 tips to Make Time to Make (with FREEBIE!)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/28-floor-flurij-een-jaar-lang-breien-uit-stash</loc>
    <lastmod>2022-09-22T19:07:50+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_3.png?v=1644502530</image:loc>
      <image:title>#28 - Floor Flurij, Een Jaar Lang Breien uit Stash</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/29</loc>
    <lastmod>2022-09-22T19:08:00+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_cdd6270d-cf05-4b74-9087-2e03aeee399d.png?v=1645728527</image:loc>
      <image:title>#29 - My Conscious Wardrobe</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/30-sarah-from-swanky-emu-knits-on-size-inclusive-knitting</loc>
    <lastmod>2022-09-22T19:08:11+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_4.png?v=1646923081</image:loc>
      <image:title>#30 - Sarah from Swanky Emu Knits on Size Inclusive Knitting</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/31-petchy-on-branding-for-value-based-small-businesses</loc>
    <lastmod>2022-09-22T19:08:18+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_5.png?v=1648128682</image:loc>
      <image:title>#31 - Petchy on Branding for Value Based Small Businesses</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/32-4-fundamental-steps-for-starting-small-businesses</loc>
    <lastmod>2022-09-22T19:08:27+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Podcast_Art.jpg?v=1649335614</image:loc>
      <image:title>#32 - 4 Fundamental Steps For Starting Small Businesses</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/33-hart-op-de-tong-pt-4-stoppen-met-social-media</loc>
    <lastmod>2022-09-22T19:08:37+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/hart_op_de_tong_1_ea850ddc-3d89-48b7-8c5f-aac6c70ae32f.png?v=1650467208</image:loc>
      <image:title>#33 - &apos;Hart op de Tong&apos; pt 4. Over stoppen met social media als bedrijf. Zijn we gek of best wel slim bezig?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/crooswijk-breit-nieuws/waarom-crooswijk-breit</loc>
    <lastmod>2022-04-27T10:08:24+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/IMG_2307.jpg?v=1650900153</image:loc>
      <image:title>Waarom Crooswijk Breit</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/crooswijk-breit-nieuws/soft-launch-zachte-lancering</loc>
    <lastmod>2022-04-27T10:08:54+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_4f5e0484-d52e-40b3-adea-2f031440e770.png?v=1650900623</image:loc>
      <image:title>Soft Launch - Zachte Lancering</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/34-zoe-edwards-from-the-check-your-thread-podcast-on-me-made-may</loc>
    <lastmod>2022-09-22T19:09:07+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Podcast_Art_1.png?v=1651242734</image:loc>
      <image:title>#34 - Zoe Edwards from the Check your Thread podcast on Me Made May</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/35-half-way-there-mmm-2022</loc>
    <lastmod>2022-09-22T19:09:15+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/2_8857fa8a-a666-416f-b925-3fc90b6ce54f.png?v=1654007070</image:loc>
      <image:title>#35 - Half Way There (#MMM + 2022)</image:title>
      <image:caption>A Smaller Life Podcast episode #35 Half Way There</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/36-lia-weitzel-our-reporter-down-under-answers-can-you-incorporate-trends-in-a-conscious-wardrobe</loc>
    <lastmod>2022-09-22T19:09:29+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S2_Podcast_Art_2.png?v=1661950861</image:loc>
      <image:title>#36 - Lia Weitzel -our reporter down under- answers &apos;Can you incorporate trends in a conscious wardrobe?&apos;</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/here-s-an-idea-for-summer-in-involves-wool-and-a-free-workshop</loc>
    <lastmod>2022-06-24T07:50:18+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-63.jpg?v=1655998092</image:loc>
      <image:title>Here’s an idea for summer (+ a practical guide to mending)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/38-the-spectacular-end-of-season-episode</loc>
    <lastmod>2022-09-22T19:10:25+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_Podcast_Art.png?v=1656622747</image:loc>
      <image:title>#38 - The Spectacular End of Season Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/holidayshoppinglist</loc>
    <lastmod>2022-07-08T08:43:29+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-63_f0de2390-8be7-4a9a-9563-a9174d6242f3.jpg?v=1657205493</image:loc>
      <image:title>The Holiday Shopping List Strategy (without stash guilt)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/39</loc>
    <lastmod>2022-10-20T17:29:29+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art.png?v=1657820333</image:loc>
      <image:title>#39 - How to leave social and stay in touch with friends - Summer Shortie Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/40</loc>
    <lastmod>2022-10-20T17:29:40+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_e8ed4ca7-4811-42d5-a4a7-29b7780053de.png?v=1658688077</image:loc>
      <image:title>#40 - Less Overwhelm - Summer Shortie Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/41</loc>
    <lastmod>2022-10-20T17:29:53+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_598718b8-5597-42cd-8f24-a7cd46a6646c.png?v=1660230422</image:loc>
      <image:title>#41 - How to Start a Knitting Circle - Summer Shortie Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/42</loc>
    <lastmod>2022-10-20T17:30:02+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_c07ca094-d813-4a8e-99f1-d6fc57f1d7f0.png?v=1660230556</image:loc>
      <image:title>#42 - 28 Hours a Week - Summer Shortie Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/43</loc>
    <lastmod>2022-10-20T17:30:12+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_e8fb30f8-4035-48ff-a93f-a498f5575552.png?v=1660230619</image:loc>
      <image:title>#43 - How to Start a Business When You Don&apos;t Know Where to Start - Summer Shortie Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/grass</loc>
    <lastmod>2022-09-22T19:11:48+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/IMG_6142.jpg?v=1663076036</image:loc>
      <image:title>Grass Watering and Wardrobe Choices</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/my-new-website-is-live-it-s-messy-and-i-should-know-better</loc>
    <lastmod>2022-09-29T10:43:04+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Schermafbeelding_2022-09-05_om_18.31.20.png?v=1664440984</image:loc>
      <image:title>My new website is live, it’s messy and I should know better</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/44</loc>
    <lastmod>2022-10-20T17:30:31+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_3.png?v=1663869241</image:loc>
      <image:title>#44 - Melody Hoffmann of B Mandarines on Where Personal and Professional Identity Meet</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/my-story</loc>
    <lastmod>2022-09-29T10:38:40+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-23.jpg?v=1664440720</image:loc>
      <image:title>My story</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/45</loc>
    <lastmod>2022-10-20T17:47:30+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/4_bed8b076-74f8-4cb3-96d2-1c5140c5605e.png?v=1666280850</image:loc>
      <image:title>#45 - Connecting the dots, planning &amp; strategy in your craft business</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/winter-is-coming-it-s-family-time-span-class-apple-converted-space-span</loc>
    <lastmod>2022-11-16T10:14:29+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/jelleke-vanooteghem-IQlkowuytoo-unsplash.jpg?v=1668590069</image:loc>
      <image:title>Winter is coming, it’s family time</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/lokalewol</loc>
    <lastmod>2022-10-28T06:00:02+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/vilt-handgelegd-viltmannen-31.480x0.jpg?v=1666285232</image:loc>
      <image:title>Is er markt voor lokale wol?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/46</loc>
    <lastmod>2022-10-21T09:58:41+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_5.png?v=1666339121</image:loc>
      <image:title>#46 - Alice Karolina @ The Ethical Move on Ethical Marketing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/47</loc>
    <lastmod>2022-11-04T06:00:00+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_5_kopie.png?v=1667465543</image:loc>
      <image:title>#47- Janne de Hoop @ Hollands Wol Collectief on turning local wool into product</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/48</loc>
    <lastmod>2022-11-18T06:00:00+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_5_4f8bc1b7-2a57-4973-b289-46de0491676d.png?v=1668687919</image:loc>
      <image:title>#48- Elizabeth Joy of Conscious Style explaining conscious and sustainability lingo</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/small-business-owners-its-time-to-work-on-your-values</loc>
    <lastmod>2022-11-25T08:40:11+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-46.jpg?v=1669303700</image:loc>
      <image:title>Small business owners, work on your values!</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/setting-personal-goals-before-business-goals</loc>
    <lastmod>2022-11-28T17:28:26+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-135.jpg?v=1669652896</image:loc>
      <image:title>Setting personal goals before business goals</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/49</loc>
    <lastmod>2022-12-02T06:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_5_33edda5f-7776-46f4-9e5f-fd6f077e1028.png?v=1669916538</image:loc>
      <image:title>#49 - Reporting from the Faroe Islands Gudrun &amp; Gudrun &amp; Snaeldan Spinnery</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/ignoring-my-small-business-planning-systems-on-purpose</loc>
    <lastmod>2022-12-05T14:37:24+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-1.jpg?v=1670247444</image:loc>
      <image:title>Ignoring my small business planning &amp; systems on purpose</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/50</loc>
    <lastmod>2022-12-20T09:43:03+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_ac30700c-b476-4eb9-97f6-e157c68f35aa.png?v=1671114723</image:loc>
      <image:title>#50 - Milestones, Maya @ Knit With Attitude goes Big + A Smaller Life&apos;s 50th Episode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/51</loc>
    <lastmod>2022-12-30T05:30:03+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/4_e8f22782-e4b1-4ee5-9a65-cd4fc8093f3e.png?v=1671623617</image:loc>
      <image:title>#51 - New Year&apos;s Shortie Episode - taking the JWC pledge</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/52</loc>
    <lastmod>2023-01-13T17:41:32+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/2_0383b01a-1ee8-4a3a-920f-3c137072793e.png?v=1673533068</image:loc>
      <image:title>#52 - KIM WITTEN: Yarn Over-thinking, create succes with the help of coaching, mentoring and craft</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/mypractice</loc>
    <lastmod>2023-01-24T12:59:55+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-9.jpg?v=1674235506</image:loc>
      <image:title>How I deleted overwhelm from my knitting practice</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/sustainablesockknitting</loc>
    <lastmod>2023-01-19T23:10:18+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/23053d3a-58d2-3c38-e538-cdd6b50b4849.jpg?v=1674166062</image:loc>
      <image:title>Knitting natural and more sustainable socks</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/53</loc>
    <lastmod>2023-01-27T05:00:06+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/3_665dbea0-8e51-4f47-91f9-8ce1b408ec05.png?v=1674741772</image:loc>
      <image:title>#53 - Zoe Edwards helps me with the foundation for a more sustainable sewing practice</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/55-gillian-caughey-fearless-financials-shows-us-not-to-be-afraid-of-our-finances</loc>
    <lastmod>2023-02-10T13:32:54+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_89f40cde-2c80-49b3-81a6-4abd35cd2897.png?v=1675966045</image:loc>
      <image:title>#54 - Gillian Caughey @ Fearless Financials on how to be brave and fearless about your finances</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/55</loc>
    <lastmod>2023-02-24T05:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_-3.jpg?v=1677175068</image:loc>
      <image:title>#55 - Leigh Metcalf @ Top Stitch Makers on starting a business with no formal business education and pivoting from sewing studio to online community</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/what-will-you-wear-this-summer</loc>
    <lastmod>2023-03-02T17:21:52+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Foto_17-02-2023_om_08.32.jpg?v=1677773843</image:loc>
      <image:title>What will you wear this summer?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/56</loc>
    <lastmod>2023-03-23T16:42:00+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/3_0af68c89-8237-4889-b1a3-8fa53114dd0e.png?v=1678378173</image:loc>
      <image:title>#56 - Pockets and Planet: a conversation about inclusivity and denim innovation with Marshall Conley</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/whats-the-point-of-living-a-more-sustainable-lifestyle</loc>
    <lastmod>2023-03-17T12:45:28+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/BD780F90-F464-4252-B3CC-C937021E1DC1.jpg?v=1679051638</image:loc>
      <image:title>Sustainable Living for Real People: Finding a Balance Between Values and Enjoyment</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/57</loc>
    <lastmod>2023-03-24T05:00:02+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_7b91bfff-fd2e-4eba-b216-6706341ff1a7.png?v=1679583154</image:loc>
      <image:title>#57 - Maaike van Geijn&apos;s Rocket Launch: insights from a successful beginning knitwear designer</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/news/make-time</loc>
    <lastmod>2023-03-30T15:18:08+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51North-102.jpg?v=1680182046</image:loc>
      <image:title>Lack time to actually make your conscious wardrobe? Here’s a magic time maker… no, really</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/58</loc>
    <lastmod>2023-05-04T14:55:23+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/2_a88ae9a1-c204-4c2b-a710-79b69bfa3582.png?v=1680621075</image:loc>
      <image:title>58 - ‘In Conversation with Kathleen’ Overcoming Obstacles and Finding Success: A Journey of Mindfulness and Crafting</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/59</loc>
    <lastmod>2023-05-04T14:55:39+02:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/24.png?v=1681992373</image:loc>
      <image:title>#59 - &quot;The Art of Deliberate Choice: Crafting a more Sustainable Wardrobe with a Philosophical Mindset&quot;</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/60</loc>
    <lastmod>2023-05-05T05:00:00+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_70416d19-2f52-450d-8c8f-24523dc22bc3.png?v=1683109336</image:loc>
      <image:title>#60 - Pilar Letelier of Cabeza de Alfiler - Overcoming the fear of Copy Cats, using the Power of Branding and Peer Support</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/61</loc>
    <lastmod>2023-05-12T14:29:45+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/ASL_S3_-_Podcast_Art_a48463d2-a1a5-48a6-b957-4d5653bdfdde.png?v=1683831280</image:loc>
      <image:title>#61 - “Our podcast evolution: How Zoe and Saskia support their business and listeners + BIG NEWS”</image:title>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/62</loc>
    <lastmod>2023-06-22T16:08:54+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_4df43e60-c340-4d60-9aa6-5992c092be5d.png?v=1685015310</image:loc>
      <image:title>#62 - A Smaller Life is now: PATTERN SHIFT</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/63</loc>
    <lastmod>2023-06-22T16:08:43+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/2_dbea9486-3e6c-4553-b53c-5a76077010c3.png?v=1686236361</image:loc>
      <image:title>#63 - Taking yourself seriously as a business owner, with Cal Patch</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/64</loc>
    <lastmod>2023-06-23T05:00:00+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_051342d9-d290-40e2-a859-4fde6cff7c77.png?v=1687442874</image:loc>
      <image:title>#64 - Transform Your Small Business Mindset with the Power of Decluttering</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/65</loc>
    <lastmod>2023-07-07T05:00:00+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/1_eb36d812-d6b4-45ca-8f7f-21283d3ec6f2.png?v=1688658969</image:loc>
      <image:title>#65 - &quot;Bending Time: How to Manage Energy for Productivity with Kim Witten&quot;</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/66</loc>
    <lastmod>2023-08-31T21:30:59+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Copy_of_PATTERN_SHIFT_-_GRACE_MARIKEN_1.png?v=1689778226</image:loc>
      <image:title>#66 - Level Up Your Business: Insights from Program Alumni</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/67</loc>
    <lastmod>2023-09-01T07:28:38+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/add_podcast_title.png?v=1693509060</image:loc>
      <image:title>#67 - Sunshine and Strategy: Crafting a Productive Summer for Your Business</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/68</loc>
    <lastmod>2023-09-27T09:37:17+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/68_blog_image.png?v=1694082190</image:loc>
      <image:title>#68 Creatively Navigating Storms: Managing Small Business Stress</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/69</loc>
    <lastmod>2023-09-29T07:06:50+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/69_main_image.png?v=1695734244</image:loc>
      <image:title>#69 - Prioritise You: Crafting a Healthy Business with Personal Intentions</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/marketing-branding-and-selling-simple-and-clearly-explained</loc>
    <lastmod>2023-10-03T11:01:13+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/CG_Web_Share_JaWol.png?v=1696323612</image:loc>
      <image:title>Marketing, Branding and Selling; Simple and Clearly Explained</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/70</loc>
    <lastmod>2023-10-13T05:00:00+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/70_Crafting_Connections_The_Power_of_Content_Creation_for_Small_Businesses.png?v=1696841162</image:loc>
      <image:title>#70 Crafting Connections: The Power of Content Creation for Small Businesses</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/71</loc>
    <lastmod>2023-10-27T09:04:15+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/add_podcast_title_e4b20164-dffd-4f7d-bbca-63693b732b5e.png?v=1698390255</image:loc>
      <image:title>#71 From Hobbyist to Professional: Embracing Your Weirdness for Creative Growth with Mark Steadman</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/what-practical-garment-would-you-never-make</loc>
    <lastmod>2023-11-03T05:00:00+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/8E51434F-32B3-4AD7-AC06-5E73ECD859BD.jpg?v=1698772157</image:loc>
      <image:title>What (practical) garment would you never make?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/72</loc>
    <lastmod>2023-11-11T09:00:55+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/72_main_d2c3ff0d-9fa5-4d0b-9bcb-e4825ae2e764.png?v=1699354905</image:loc>
      <image:title>#72 Reframing Your Marketing with Simon Batchelar: Ethical and Unconventional Approaches for Crafters</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/73</loc>
    <lastmod>2023-12-04T18:34:55+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/add_podcast_title_697267a3-81a2-4a5f-91bf-30e09f7d7d95.png?v=1700752982</image:loc>
      <image:title>#73- Crafting Revolution: A Conversation with Betsy Greer on Craftivism and Intentional Business</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/74</loc>
    <lastmod>2024-02-20T10:03:59+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/new_main_74.jpg?v=1708419839</image:loc>
      <image:title>#74 Fun Funds Framework; Quick Cash Hacks for Crafting a Growth Budget in the New Year</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/75</loc>
    <lastmod>2024-02-20T10:01:15+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/75_new_main.jpg?v=1708419675</image:loc>
      <image:title>#75 Threaded Intentions: A 3 Step Plan to Launch Your Year with Focus.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/76</loc>
    <lastmod>2024-02-05T16:57:10+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/MAKE_A_COPY_OF_THIS_COLLECTION_1.png?v=1706892267</image:loc>
      <image:title>#76 - Unraveling your business identity - pt 1. Your Identity</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/77</loc>
    <lastmod>2024-02-16T12:35:25+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/EPISODE_Podcast_art_-_CHANGE_THE_TITLE.png?v=1708083310</image:loc>
      <image:title>#77 - Unraveling your Business Identity pt 2. Your Customer’s Identity</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/78</loc>
    <lastmod>2024-03-01T06:00:00+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/main_title_page.jpg?v=1709115783</image:loc>
      <image:title>#78 - How to Sell Your Products Without Feeling Gross</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/rebel-entrepreneurs-anarchy-in-the-conformity-circus</loc>
    <lastmod>2024-03-22T14:06:59+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/TP_Web_TilePathB_JaWol.png?v=1711110602</image:loc>
      <image:title>Rebel Entrepreneurs: Anarchy in the Conformity Circus</image:title>
      <image:caption>two figures walking together on a path of stepping stones</image:caption>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/79</loc>
    <lastmod>2024-03-15T13:42:43+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/EPISODE_Podcast_art_-_79.png?v=1710430886</image:loc>
      <image:title>#79 - Behind the Filter: The Reality of Creative Entrepreneurship, Simple Strategies for Your Business</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/80</loc>
    <lastmod>2024-03-29T05:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/min_page.jpg?v=1711618662</image:loc>
      <image:title>#80 - Sewing The Seeds Of Love - Set Business Goals To Match Your Values</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/81</loc>
    <lastmod>2024-04-12T06:00:02+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/MAIN_PAGE_IMAGE.jpg?v=1712742860</image:loc>
      <image:title># 81 - You Need a Mindset Shift! - Let’s Talk Change, Comfort Zones and Taking Action</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/82</loc>
    <lastmod>2024-05-10T07:28:03+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/MAIN_PAGE.jpg?v=1715074990</image:loc>
      <image:title>#82 - Casually chatting about travel, craft projects and current obsessions</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/83</loc>
    <lastmod>2024-05-24T05:00:03+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/EPISODE_Podcast_art_-_CHANGE_THE_TITLE_f88a1e62-ee6e-418d-919b-217f59627b1e.png?v=1716487051</image:loc>
      <image:title>#83 - Practical Exercises for Better and Holistic Time Management</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/84</loc>
    <lastmod>2024-06-07T12:49:37+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Pattern_Shift_Episode_84.png?v=1717693377</image:loc>
      <image:title>#84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin&apos;s Wedding Wool Weekend</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/85</loc>
    <lastmod>2024-06-21T05:00:01+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Episode_85_-_From_Full_InstaGram_Breakup_to_Reconnection_-_Pt_1._The_Experiment.png?v=1718891862</image:loc>
      <image:title>#85 - From Full InstaGram Breakup to Reconnection - Pt 1. The Experiment</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/86</loc>
    <lastmod>2024-06-28T08:45:49+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/EPISODE_86_-_From_Full_InstaGram_Breakup_to_Reconnection_-_Pt_2._The_Execution.png?v=1719492054</image:loc>
      <image:title>#86 - From Full InstaGram Breakup to Reconnection - Pt 2. The Execution</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/87</loc>
    <lastmod>2024-10-11T07:55:37+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/EPISODE_Podcast_art_-_Episode_86_Anna_Allers_Wundersie.png?v=1728465171</image:loc>
      <image:title>#87 - Wundersie&apos;s Impact: Eco-Friendly Creations and Market Transformation with Anna Allers</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/88</loc>
    <lastmod>2024-10-25T11:47:49+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/EPISODE_Podcast_art_-_Episode_87_Anna_Allers_Wundersie.png?v=1729767128</image:loc>
      <image:title>#88 - From Trachtenjakke to Ski Pants: Making what you need AND want</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/89</loc>
    <lastmod>2024-11-08T08:40:45+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_89_-_Is_the_Fiber_Advent_Craze_Worth_It_for_Small_Businesses.png?v=1730912922</image:loc>
      <image:title>#89 - Is the Fiber Advent Craze Worth It for Small Businesses?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/90</loc>
    <lastmod>2024-11-23T05:00:01+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_episode_90_-_Show_yourself_Elevating_Your_Brand_with_Professional_Photography.png?v=1732280221</image:loc>
      <image:title>#90 - Show Yourself: Elevating Your Brand with Professional Photography</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/91</loc>
    <lastmod>2024-12-07T05:00:04+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_89_-_Is_the_Fiber_Advent_Craze_Worth_It_for_Small_Businesses_15530edb-30b2-4e89-bd66-ca45eef42507.png?v=1733479281</image:loc>
      <image:title>#91 - A Year in Business and Craft; my Tools for Reflection</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/92</loc>
    <lastmod>2025-01-18T05:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_89_-_Is_the_Fiber_Advent_Craze_Worth_It_for_Small_Businesses_9e6ae14b-0b8f-4193-9e91-84edb9c58e0c.png?v=1737125104</image:loc>
      <image:title>#92 - Scaling up Without losing your Creative Spark - ‘Handwerkbeurs Edition’</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/how-to-use-the-business-model-canvas-to-grow-your-creative-business</loc>
    <lastmod>2025-02-11T20:03:06+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/IMG_8699_VSCO_ff92a793-3058-4c19-bd9b-6e5f7b2009d5.jpg?v=1739300586</image:loc>
      <image:title>How to Use the Business Model Canvas to Grow Your Creative Business</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/93</loc>
    <lastmod>2025-02-15T05:00:07+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_89_-_Is_the_Fiber_Advent_Craze_Worth_It_for_Small_Businesses_02e33408-bb65-43f3-961c-f8e8c2f97e69.png?v=1739453271</image:loc>
      <image:title>#93 - How to Use the Business Model Canvas to Grow Your Creative Business</image:title>
    </image:image>
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  <url>
    <loc>https://www.ja-wol.com/blogs/news/why-your-business-needs-an-email-list-more-than-ever</loc>
    <lastmod>2025-02-26T12:14:15+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/33C7023F-452C-4A95-A6E8-3CBC21A77F48_fc896ac2-a7dc-45c7-aaf4-0f0b24ec167f.jpg?v=1740568455</image:loc>
      <image:title>Why Your Business Needs an Email List More Than Ever aka &apos;Move away from the creeps!&apos;</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/94</loc>
    <lastmod>2025-03-01T05:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_94_6_64ea65a3-45c5-467a-bcae-2425275c35e7.png?v=1740781349</image:loc>
      <image:title>#94 - Navigate Around the Creeps - Why Your Business Needs an Email List More Than Ever</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/a-road-trip-through-fiber-amp-business-weaving-branding-amp-slow-marketing</loc>
    <lastmod>2025-03-14T14:13:48+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/FE22EDAF-B3D4-4F99-9934-4BBD850C15C4_cae5efa8-4e73-4635-ad09-2e93ae0cd2bb.jpg?v=1741958028</image:loc>
      <image:title>A Road Trip Through Fiber &amp; Business: Weaving, Branding &amp; Slow Marketing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/95</loc>
    <lastmod>2025-03-15T05:00:06+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_95_-_Road_Trip_Diaries__Weaving_Linen_Slow_Marketing_Crafting_a_Brand_82ccf1ba-9659-47b4-bc75-d4c8599a1257.png?v=1741959121</image:loc>
      <image:title>#95 - Road Trip Diaries: Weaving Linen, Slow Marketing &amp; Crafting a Brand</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/big-life-changes-small-business-shifts</loc>
    <lastmod>2025-03-29T09:35:19+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/486261130_4040697676163763_8765947870017758735_n_ffeb2cfa-5ef3-4549-ae76-8d92c13e1b0a.jpg?v=1743237319</image:loc>
      <image:title>Adjusting my business for big life transitions</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/96</loc>
    <lastmod>2025-03-29T05:00:01+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_96_-_Road_Trip_Diaries_Weaving_Linen_Slow_Marketing_Crafting_a_Brand_3cca4a0a-294f-4e86-89dd-a1f631952b9e.png?v=1743195621</image:loc>
      <image:title>#96 -  Big Life Changes, Small Business Shifts</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/97</loc>
    <lastmod>2025-05-07T15:10:27+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_97_-_Wayfinding_Rediscovering_Your_Why_How_to_reconnect_with_your_purpose_when_your_business_starts_to_drift_ca38151f-ec7b-4047-bcb8-3dfe27_5fcab005-4b1b-4e98-ac17-300f5ea391ea.png?v=1746623427</image:loc>
      <image:title>#97 - Wayfinding – Rediscovering Your Why – How to reconnect with your purpose when your business starts to drift</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/organise-making-space-for-what-matters</loc>
    <lastmod>2025-04-15T16:30:26+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/CG_Web_Area_JaWol_fda24918-6413-4c8b-8063-1dff0db24281.png?v=1744727426</image:loc>
      <image:title>📚 Organise – Making Space for What Matters</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/wayfind-rediscovering-your-why</loc>
    <lastmod>2025-04-15T16:28:12+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/VS_Web_Support_JaWol_41c28759-49e3-4b82-97cd-9351e730ef0a.png?v=1744727292</image:loc>
      <image:title>🧭 Wayfind – Rediscovering Your Why</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/98</loc>
    <lastmod>2025-05-07T15:09:24+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_97_-_Wayfinding_Rediscovering_Your_Why_How_to_reconnect_with_your_purpose_when_your_business_starts_to_drift_d1d9736e-ee33-420f-9391-f1d30f_84269cb5-dd76-4d11-9806-cc17a0ae8ab7.png?v=1746623364</image:loc>
      <image:title>#98- Organize – Making Space for What Matters</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/99</loc>
    <lastmod>2025-05-10T05:00:03+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_99_-_Launch_-_Sharing_your_work_with_connection_not_pressure_4a15f815-14d4-4624-9205-19d572ae0f3a.png?v=1746623811</image:loc>
      <image:title>#99 - Launch - Sharing your work with connection, not pressure</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/100</loc>
    <lastmod>2025-05-28T12:27:59+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/PATTERN_SHIFT_PODCAST_EPISODE_Podcast_art_-_100_-_This_is_how_one_person_a_mic_and_a_messy_creative_mind_made_it_to_100_episodes_361fc0f7-8d37-4c73-80ae-deef5be2ebfe.png?v=1748428079</image:loc>
      <image:title>#100 - This is how one person, a mic, and a messy creative mind made it to 100 episodes 🥳</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/101</loc>
    <lastmod>2025-06-07T05:00:04+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_193dd67f-7f2e-41a7-9274-f1197450edf8.png?v=1749197379</image:loc>
      <image:title>#101 - “My Deepest, Darkest Limiting Belief: I Can’t Help Others if My Business Isn’t Thriving”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/102</loc>
    <lastmod>2025-06-21T13:21:57+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_565c4191-e610-4cbb-8819-8321d2b04583.png?v=1750504917</image:loc>
      <image:title>#102 - &quot;Paper, Pen, and Possibility: My Bullet Journal Journey&quot;</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/103</loc>
    <lastmod>2025-07-05T05:00:02+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_2_4931a81d-e3b8-43f6-a13c-ef6ba361948f.png?v=1751615578</image:loc>
      <image:title>#103 - &quot;Freedom Within the Structure: How I Use My Bullet Journal in Business&quot;</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/104-bujo-by-the-sea-a-6-week-summer-journal-challenge</loc>
    <lastmod>2025-07-28T10:39:52+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_2_3c8bdc7c-b320-4659-bbbe-4c524e57daee.png?v=1753691992</image:loc>
      <image:title>#104 - BuJo by the Sea – A 6-Week Summer Journal Challenge</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/105</loc>
    <lastmod>2025-10-14T12:29:10+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_3_e19ef990-2df8-4622-8d8a-5d1d62d37e5e.png?v=1760437750</image:loc>
      <image:title>#105 - New Season, New Chapter: Weaving a Creative Ecosystem at Ja, Wol</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/106</loc>
    <lastmod>2025-11-07T09:48:32+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_bc2534b0-68e0-4e8c-9132-68dbef24285b.png?v=1762505312</image:loc>
      <image:title>#106 - Why Smart, Creative People Avoid Coaching — and Why They Shouldn’t</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/107</loc>
    <lastmod>2025-11-08T05:00:03+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_4e3c93b0-378e-4df6-9403-6d847060fcf4.png?v=1762509389</image:loc>
      <image:title>#107 - Planning Doesn’t Kill Creativity — It Protects It</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/108-branding-isn-t-a-logo-it-s-how-people-decide-to-choose-you</loc>
    <lastmod>2025-11-22T05:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_9ef5864d-db19-45b2-93bb-5e7be7d5f6e7.png?v=1763745537</image:loc>
      <image:title>#108 - Branding Isn’t A Logo; It’s How People Decide To Choose You</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/109</loc>
    <lastmod>2025-12-06T05:00:08+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_ea01afa7-4115-42c9-b698-6543ce72aa90.png?v=1764929419</image:loc>
      <image:title>#109 - Using Intentions as your Creative Compass for 2026</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/110</loc>
    <lastmod>2026-02-28T05:00:02+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_c85b3495-bf3b-4a99-86da-099bd7530420.png?v=1772117613</image:loc>
      <image:title>#110 - Your Audience Didn&apos;t Ignore You; They Just Didn&apos;t Hear You Yet</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/111-building-from-the-roots-up-pda-curiosity-and-running-a-business-your-way</loc>
    <lastmod>2026-03-14T05:00:03+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_ad953b90-85d9-48c1-8dd9-de950eda2458.png?v=1773426857</image:loc>
      <image:title>#111 - Building From the Roots Up: PDA, Curiosity, and Running a Business Your Way</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/invest-in-a-photo-shoot</loc>
    <lastmod>2026-04-03T11:00:56+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51northphotography-1_9da3f94c-d672-4642-ae22-5bde997cd388.jpg?v=1775206856</image:loc>
      <image:title>Invest in a photo shoot</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/112</loc>
    <lastmod>2026-04-11T05:00:01+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_85abab45-9744-4857-a18f-d334bbb8b887.png?v=1775570828</image:loc>
      <image:title>#112 - AI for Creatives: Where to Use It and Where to Stop</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/113</loc>
    <lastmod>2026-04-28T14:44:01+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_5c18e40e-e5cc-4d97-98e9-65974c4d7e51.png?v=1777380241</image:loc>
      <image:title>#113 - The Honest Truth About What’s on the Other Side of That Free Call Button</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/that-book-a-free-call-button-shouldnt-feel-scary-but-it-often-does</loc>
    <lastmod>2026-04-23T15:58:13+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51northphotography-2.jpg?v=1776952693</image:loc>
      <image:title>That &quot;book a free call&quot; button shouldn&apos;t feel scary. But it often does.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/114</loc>
    <lastmod>2026-05-09T05:00:02+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_5_2e0233ff-7ba5-451b-bf45-5ca13c9bfe6c.png?v=1778268711</image:loc>
      <image:title>#114 - No Script, No Filter</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/115</loc>
    <lastmod>2026-06-06T05:00:17+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/Basic_Podcast_art_-_PATTERN_SHIFT_PODCAST_ab4604c2-27c4-4c52-845a-66480d921405.png?v=1780499184</image:loc>
      <image:title>#115 - Stop Treating Your Website Like Your Magnum Opus</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/news/what-changes-when-we-work-together</loc>
    <lastmod>2026-09-08T16:15:19+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/51northphotography-178__2048_3923444d-f6a1-4377-9230-01c03c769274.jpg?v=1788876919</image:loc>
      <image:title>What Actually Changes When We Work Together — In My Clients&apos; Own Words</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ja-wol.com/blogs/podcast/anti-beige-collective</loc>
    <lastmod>2026-10-06T12:27:51+02:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0734/1605/articles/AntiBeigeCollective_0b8ed533-1f5b-48a9-bb8f-1b7de4a1f6a9.png?v=1791282471</image:loc>
      <image:title>Anti Beige Collective</image:title>
    </image:image>
  </url>
</urlset>
